Every Friday, Click “Like” for NASBP Social Media Posts Promoting Surety and Toolkit – MayJune2021

Have you noticed anything different about NASBP social media channels on Fridays? NASBP has designated Fridays as “support the surety industry day.”Every Friday NASBP posts positive statements about the surety industry and resources found in the NASBP Producer Communications Toolkit 2.0.

If you haven’t already checked these posts out, we encourage you to make a note each Friday to look at the NASBP posts on its social media channels where you will find posts about the NASBP “Be Guaranteed To Succeed” Campaign or a NASBP Producer Communications Toolkit 2.0 resource. Please like, share, and comment on the posts like these, pictured here, to help support the NASBP PR Campaign and its positive messages that highlight the value of the surety product and how it helps stakeholders #BeGuaranteedToSucceed.

These posts often include links to resources NASBP producers can use to help communicate with clients about the surety product. They describe a common conversation between a producer and a stakeholder and provide a link to a Toolkit 2.0 resource—one that helps a producer in the described scenario to frame surety in terms of successful outcomes for projects and the stakeholder’s reputation.

Show your support of the surety industry every Friday by liking, sharing, and commenting on these NASBP social media posts, which offer statements about the value of surety product, Toolkit 2.0 Resources.