Are you looking to change up your presentations, emails, or other communications to new and existing clients? The NASBP Producer Communications Toolkit 2.0 includes many tools that bond producers can incorporate into regular communications, including slide decks that are ready to be personalized, handouts, articles, videos, and more.

Your Path to Surety Credit: How Surety Bonds Will Help Grow Your Construction Business
This PowerPoint presentation is geared towards small and emerging contractors and contractors new to surety bonding. This slide template is divided into four parts—Bonding Basics, Process of Obtaining a Bond (with a subsection on Contractor Financial Statements), The Role of Each Party, and Additional Items. The slide deck incorporates information and videos from the NASBP & SFAA Contractor Bonding Education and Mentoring Program, using resources and language that were created by surety professionals. It also uses information from the NASBP Bonding Awareness Toolkit, another well-honed set of materials to help producers conduct a half-day bonding awareness seminar.

The Value of Professional Surety Bond Producers
Highlight the role of a surety bond producer using this slide deck. It shares characteristics to look for in a producer, keys to a successful relationship between contractor and bond producer, and how to find a bond producer. It’s easy to take information from these slides and add to your existing presentations.

Top 15 Accounting Habits of Successful Contractors
This three-part NASBP Surety Bond Quarterly magazine article series offers accounting tips to help contractor clients grow. Use this as a follow-up to current and potential clients or make the 15 items into a social media or blog series sharing your professional expertise and experiences.

A Successful Succession Plan Starts with a Strong Surety Partnership
If a client is considering a leadership transition, it is imperative to make a presentation to the client (and future leaders, if possible) about the importance of maintaining the company’s surety program. This article discusses four areas contractors should focus on to keep a strong surety program, and it could be a great jumping off point for a presentation and discussion.

Always Verify Your Bond
This is a great follow-up tool for your contractor clients and project stakeholders. It sets forth a two-step process to verify the authenticity of every contract surety bond.

Surety Story Videos
This series of NASBP videos shares the personal experiences of actual project stakeholders, conveying the importance of surety bonds for business and project success. Share these on social media to educate followers or incorporate into presentations. See an example below and find the rest of the videos at the Be Guaranteed To Succeed website.

These are just some of the valuable, free tools NASBP bond producers will find in the NASBP Producer Communications Toolkit 2.0 to help them promote the surety product to construction project stakeholders, including project owners, lenders, architects, and contractors.

Check out NASBP’s social media posts every Friday to learn more about the new NASBP Toolkit 2.0 resources. Visit the Toolkit 2.0 to learn more. #BeGuaranteedToSucceed #surety.